Lesson Plan: Marketing Fundamentals (https://txcte.org/resource/lesson-plan-marketing-fundamentals)

Lesson Plan: Marketing Fundamentals

Resource ID

20021

Grade Range

Institutional Organization

Stephen F. Austin State University

Sections

Description (https://txcte.org/resource/lesson-plan-marketing-fundamentals#paragraph-27971)

Description

In this lesson, students will explain the importance of a marketing plan, evaluate various marketing strategies, and create and design promotional items to sell products.

Download the lesson plan (https://txcte.org/sites/default/files/resources/documents/Lesson%20Plan%20-%20Marketing%20Fundamentals.docx)

Scroll to the related items section at the bottom of this page for additional resources.

Resources

Videos

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Documents

Lesson Plan: Marketing Fundamentals.docx (https://txcte.org/sites/default/files/resources/documents/Lesson%2520Plan%2520-%2520Marketing%2520Fundamentals.docx)

Marketing Fundamentals.pptx (https://txcte.org/sites/default/files/resources/documents/Marketing%2520Fundamentals_0.pptx)

Anticipation-Guide-Marketing-Fundamentals-Key.pdf (https://txcte.org/sites/default/files/resources/documents/Anticipation-Guide-Marketing-Fundamentals-Key.pdf)

Anticipation-Guide-Marketing-Fundamentals.pdf (https://txcte.org/sites/default/files/resources/documents/Anticipation-Guide-Marketing-Fundamentals.pdf)

Marketing-Techniques-example.pdf (https://txcte.org/sites/default/files/resources/documents/Marketing-Techniques-example.pdf)

Power-of-Travel-Chart.pdf (https://txcte.org/sites/default/files/resources/documents/Power-of-Travel-Chart.pdf)

Power-of-Travel-Promotion-Fact-Sheet.pdf (https://txcte.org/sites/default/files/resources/documents/Power-of-Travel-Promotion-Fact-Sheet.pdf)

Rubric-for-Travel-or-Tourism-Promotional-Package.pdf (https://txcte.org/sites/default/files/resources/documents/Rubric-for-Travel-or-Tourism-Promotional-Package.pdf)

The-Marketing-Mix-Key.pdf (https://txcte.org/sites/default/files/resources/documents/The-Marketing-Mix-Key.pdf)

The-Marketing-Mix.pdf (https://txcte.org/sites/default/files/resources/documents/The-Marketing-Mix.pdf)

Travel-or-Tourism-Promotional-Package.pdf (https://txcte.org/sites/default/files/resources/documents/Travel-or-Tourism-Promotional-Package.pdf)

Travel-Promo-Cycle.pdf (https://txcte.org/sites/default/files/resources/documents/Travel-Promo-Cycle.pdf)

Links

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Print (https://txcte.org/node/198556/printable/print)